How to Compare Funeral Directors

Choosing the right funeral director is an important step in planning a funeral, whether preparing in advance or arranging a service after a loss. With so many options available, it can be overwhelming to know where to begin. This guide will give you insight into comparing funeral directors and help you to make an informed decision that suits your needs.


1. Assess Your Needs


Before you start comparing funeral directors, you should identify your priorities. Consider the following questions:

  • What type of funeral service are you looking for? (Traditional, eco-friendly, direct cremation, etc.)
  • What is your budget? Funeral costs can vary significantly, so having an idea of your financial limits is essential.
  • What level of support do you need? Some families prefer to be more hands-on, while others may need more guidance through the process.

Once you have a clear idea of your needs, it will be easier to compare funeral directors based on the services they offer.


2. Research Funeral Directors Online and Check Credentials and Accreditations


There are many ways to research funeral directors online. A good place to start is Google reviews. Online reviews can provide valuable insights into the quality of service offered by a funeral director. Positive feedback often highlights compassionate service, effective communication, and attention to detail, while any negative reviews may help you spot potential issues. The Farewell Guide provides you with a detailed overview of funeral directors, including their online reviews.


You may also want to check professional associations, which funeral directors can voluntarily join. These associations set standards for service and care in the industry. Look for funeral directors who are members of organisations such as:


•    The National Association of Funeral Directors (NAFD)
•    The National Society of Allied and Independent Funeral Directors (SAIF)


These memberships ensure that the funeral director follows a code of conduct and provides professionalism and support. When comparing funeral directors and arranging a funeral through The Farewell Guide, we provide you with information on the associations that funeral directors belong to. 


Additionally, while looking at a funeral director’s website, there are two things to look out for: how long they have been established– this will give you an insight into how much experience the company has. The next thing to look for on their website, is whether they are an independent funeral director, or part of a bigger group. 

4. Compare Services


Funeral directors offer a range of services, from basic packages to bespoke arrangements. When comparing options, make sure to check:

  • The type of services offered: Traditional funerals, direct cremations, green burials, etc.
  • Location and availability of facilities: Some funeral directors have their own chapels, while others may need to book external venues.
  • Transport options: Ask about the availability of hearses, limousines, or other transport services.
  • Caring for the deceased: Funeral directors may offer different options for embalming, viewing, or body preparation based on cultural or personal preferences.


5. Compare Costs


Funeral costs can vary widely, so it’s important to get detailed price lists from several funeral directors. The Funeral Market Investigation Order 2021 requires funeral directors to provide clear pricing information both in person and online. When comparing costs, consider:

  • Basic funeral costs: This includes the professional services, care of the deceased, a simple coffin, and transportation.
  • Optional extras: Additional costs may include things like floral arrangements, memorials, or catering for a wake.
  • Third-party costs: These are fees for services provided by others, such as cremation or burial fees, which the funeral director will usually pay on your behalf.

6. Comparing funeral directors with The Farewell Guide


Comparing funeral directors through The Farewell Guide is possible in just a few clicks. Visiting our free funeral director search tool allows you to compare hundreds of local and national funeral providers that can cater for your specific requirements. You can filter your search results to the type of service you would like, whether it’s for yourself or a loved one, attended or unattended, and any additional extras you may require. 
Before listing a funeral director on our site, our compliance team carries out a detailed check that includes all of the above processes, to ensure that the business is legitimate and safe for consumers.

Comparing funeral directors may seem like a daunting task, but by following these steps, you can ensure you find a service that meets your needs and budget. Remember to assess your priorities, research local funeral directors, and utilise The Farewell Guide’s free search tool. Choosing a funeral director who is professional, transparent, and compassionate will provide peace of mind during one of life’s most challenging moments.


For more guidance and to compare funeral directors near you, visit The Farewell Guide’s comprehensive directory of funeral professionals.